National OMNIBUS survey
U.S. Gen Pop

Mercury’s Omnibus Offering

Mercury’s Omnibus Survey engages n1000 US Gen Pop individuals on a monthly basis to deliver seamless and scalable audience intelligence.

Easily add Mercury Creative testing tools & Enhanced Open Ends using MercuryIQ.

Plus, it’s all delivered with the full Analytics & AI power of our platform.

Audience & Frequency

Every 2nd Wednesday of the month, Mercury Analytics interviews n1000 U.S. Gen Pop, nationally representative by region, age, gender, HHI, ethnicity, political affiliation.

Any Format

  • Single & multi-punch
  • Grids (up to 5×5)
  • Rankings
  • MercuryIQ enhanced open-ends
  • Media testing Tools: Dial-testing (video/audio), Text highlighting, Image testing
  • Learn more about Media Testing Tools

 

Fast Turnaround

Get complete results within 72 hours after launch, all accessed on the Mercury Analytics Workbench with built in segmentation tools, crosstabs, ratings & open-end responses – and full use of our Ask MercuryAI tools.

DELIVERABLES

  • All clients receive access to their questions + Mercury standard questions via Mercury’s Analytics Workbench, providing unlimited access to create data cuts, visualizations, & AI reports and summarization
  • Crosstabs: All clients receive one Mercury-generated crosstab and excel formatted summary table for grid questions, with up to 4 demographic category cuts (e.g., gender, age, HHI, ethnicity), not to exceed 10 total audience segments
  • Demographic Data: Region, age, gender, HHI, ethnicity, political affiliation, voter registration, education, ethnicity, marital status, parental status, living area, media consumption

Contact us for more information on our rates and how it works!

Omnibus Information

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