BETTER TECHNOLOGY.
Better insights.
Better Decisions.
MERCURY ANALYTICS.

Better insights propel better decisions. With Mercury, you can be confident you’re getting the most cutting edge research technology backed by our premiere team of researchers and developers.

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Why Mercury?

Mercury Analytics provides clients with innovative research expertise and total execution support. Whether designing custom research solutions that utilize the most advanced testing methodologies, or executing rapid response studies to support crisis or attack responses, we are proud to service a roster of “A” list brands, research organizations, consultants, political organizations and campaigns.

**Mercury’s jordan kraft named to prweek’s dashboard 25**

DASHBOARD 25 IS THE DEFINITIVE ANNUAL LIST OF INDUSTRY LEADERS WHO ARE SHAPING THE COMMUNICATIONS TECHNOLOGY INDUSTRY.

Dashboard 25 Press Release

Case Studies

Unity Study: Americans of All Parties Want Unity

CASE STUDY: ALEC BALDWIN

Case Study: Super Bowl Ads

Case Study: CUOMO IN CRISIS

Case Study: TRUMP CPAC

Case Study: First Presidential Debate

Case Study: Final Presidential Debate

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Consumer & Political Research Firms

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Comms & Crisis Management Firms

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Corporate Research Departments

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Political Campaigns, Consultants, PACs

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Networks, Media Companies & Journalists

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Fortune 500 Companies

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Marketing Teams

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Non-Profits & Associations

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Financial Firms & VCs

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Startups

Unparalleled client experience

We’re obsessive about giving every client, large or small, an unparalleled client experience.

From our rapid response times to our get-in-the-trenches-with-you mentality, it’s just who we are.

What matters to you, matters to us.

Best-in-Class

Research Tools

If you’re obsessive about executing surveys that provide the most precise and in-depth insights, you’re in good company.

Mercury’s technologies allow clients to tease out insights more naturally and accurately than conventional methods. Clients get access to our vast catalog of research tools that can be deployed within surveys programmed and hosted by Mercury or externally within client environments.

Our technologies enable you to capture respondent reactions to print ads, video and audio media, and messages, both quantitatively or qualitatively within our Live Labs online focus groups.

ANALYTICS WORKBENCH

MERCURY HAS PERFECTED AND LEADS THE INDUSTRY IN ALL FORMS OF MEDIA AND MESSAGE TESTING, PROVIDING BREAKTHROUGH MOBILE-FRIENDLY TECHNOLOGIES. ON OUR SECURE ANALTYICS WORKBENCH, DATA VISUALIZATIONS FOR ANY AUDIENCE SEGMENTS CAN BE GENERATED IN REAL-TIME AND DOWNLOADED WITH A CLICK.

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AGILE IN-HOUSE

ENGINEERING

Mercury’s software engineering team is a key competitive advantage. We have our own in-house advanced technology development team that created each of Mercury’s industry-leading media and message testing tools and our breakthrough qualitative capabilities. As a result, we are able to constantly enhance, update and create new tools that add innovative ways to interact with respondents and better visualize captured data.

When appropriate, we use our development team to implement custom capabilities or simulations that empower our clients with the edge they need to win in new markets, or that automate previously manual processes to speed project execution and reduce project costs.

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